PERSONAL BRANDING SELF-ASSESSMENT QUESTIONNAIRE
| Category | Statement | Rating (1-5) | Comments/Examples |
| Clarity of Brand | I have a clear understanding of my personal strengths and unique value proposition. | ||
| I have identified the skills, passions, and values that define my brand. | |||
| I know my target audience (employers, peers, industry networks) and how I want to be perceived. | |||
| Brand Consistency | My actions, decisions, and communications consistently align with my brand values. | ||
| My social media presence reflects the professional image I want to project. | |||
| My online and offline interactions are consistent with my personal brand. | |||
| Visibility & Presence | I actively engage in professional forums, conferences, or networking events. | ||
| I regularly share content (e.g., blogs, LinkedIn posts) that showcase my expertise. | |||
| I maintain an up-to-date profile on platforms such as LinkedIn. | |||
| Communication Skills | I communicate my ideas clearly and confidently. | ||
| I can articulate my career story and brand message effectively. | |||
| I receive positive feedback on how I present myself in professional settings. | |||
| Reputation & Feedback | I regularly seek feedback from peers or supervisors about my professional image. | ||
| I am aware of how others describe my work ethic and character. | |||
| I have a network of advocates who refer opportunities to me. | |||
| Career Goals Alignment | My brand aligns with my long-term career aspirations. | ||
| I actively work on personal development to align with future career trends. | |||
| I can clearly explain my short- and long-term career goals. |
Instructions for Participants:
- Rating Scale:
1 = Strongly Disagree, 2 = Disagree, 3 = Neutral, 4 = Agree, 5 = Strongly Agree - How to Use:
- Rate yourself for each statement honestly.
- Add comments or examples in the last column to provide context or insights into your rating.
- Reflect:
- Use the scores to identify strengths and areas needing improvement.
- During the training, focus on strategies to improve your weaker areas while leveraging your strengths.